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Archives February, 2010

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Once you’ve built or designed a website, it’s absolutely vital that you perform some degree of usability testing to ensure that it’s functioning as it should. Analyzing conversion rates (the percentage of visitors to your site who perform a desired action) is also a must. Usability and conversion rates are inextricably linked. If customers are [...]

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Movie posters are a fantastic source of inspiration for artists and designers of all kinds. Different genres of film tend to have different techniques and trends – sci-fi posters tend to be dark, gloomy and atmospheric for example, whereas comedy posters (as showcased in this article) are quite minimal (especially posters designed in the more [...]

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You’re a creative person. We all are. That’s one of the reasons we are designers. But, how many of us have heard from someone that we have an over active mind and we come up with too many ideas? An over active mind can be both positive and negative. In today’s article we’ll explore both sides.

As a creative community, we want to believe that there are positive aspects of the creative minds we have but rarely do we look at the downside of it (or maybe we’re just too busy thinking of creative ideas that we don’t notice the down side?). So instead of just discussing the benefits of an over active creative mind (which I do below), I want to also discuss the drawbacks of the over thinking that we tend to do.

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Combining Illustrator and Photoshop can produce some dramatic and intense effects. Illustrator has the powers (and tools) to easily create abstract shapes, whereas in Photoshop, although possible, this can take up a lot more of your time. In this tutorial we will be creating abstract shapes using the Pen Tool and Shape Tools in Illustrator [...]

6 Reasons Crowdsourcing And Spec Work Sucks

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It’s a revolution, or at least it seems to be if you listen to just about every hype-filled business blog out there. While crowdsourcing has resulted in some cool promotions and occasionally even a worthwhile end result for both parties involved, it’s rarely the best solution for any business (or any service provider, for that [...]

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