26 Minimalist Ads That Inspire

Looking to make a big advertising impact in an overpopulated market? Then drop the extra colors, graphics, and lettering. As counterintuitive as it may sound, contemporary advertising companies know that it’s often best to pare content down in order to actually increase an ad’s effectiveness.

Keeping the message of your advertisement straightforward and simple – by pairing a single logo, image, word, or bright hue with a catchy slogan – creates memorable work that is both eye-popping and intriguing.

The showcase below of 26 minimalist print ads displays how some of the biggest companies around have opted for minimalism in their advertising campaigns. Matching wit with a modern and clean aesthetic means these ads stand out from the crowd and won’t be forgotten easily.

1. Audi: “Unleash control.”

2. BMW: “Use original parts.”

3. CNN International “No story gets away.”

4. Coca Cola “Light Lemon”

5. Durex

6. The Economist “Pressure Peers”

7. Faber Castell “Permanent Markers”

8. FedEx Express

9. Guinness

10. Haribo

11. Jeep

12. Kit Kat “Have a break. Have a Kit Kat.”

13. Lego

14. Levi’s “Slim Jeans”

15. Listerine Fresh Burst Pocket Packs

16. M&M’s “Communication just got sweeter.”

17. McDonald’s “Love free wifi.”

18. Olay Special Care

19. Diet Pepsi

20. Pilot “Water Resistant”

21. Pirelli “There’s nothing eco-friendlier on the road.”

22. Play-Doh “Safe no matter what you make.

23. Red Bull “That’s all it takes.”

24. Tic Tac Chill “Freshness Inside”

25. Veet “No hair is better.”

26. Vespa “Our ride.”


I hope you enjoyed this post. Please feel free to chime in and leave a comment below.

About the author:

Maria Nemenman is a contributing writer for Spyrestudios, and a marketing specialist for free website creator Wix.com - a free web platform that lets people create quality Flash websites without having to use code.


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