We’ve all seen them (and probably use them) – extensions of your company name. Agencies, Labs, Creatives and many others are used as a way to set us apart, but how far apart are we, really? More and more you see designers straying away from the traditional “design” at the end of their company name […]
It’s a revolution, or at least it seems to be if you listen to just about every hype-filled business blog out there. While crowdsourcing has resulted in some cool promotions and occasionally even a worthwhile end result for both parties involved, it’s rarely the best solution for any business (or any service provider, for that […]
The shopping list for a new home office gets bigger and bigger every year, with more technology invading our desks and forcing us to divide our attention even further. From new phones to do-all PC applications, the average design office is absolutely packed with technology, most of it largely unnecessary. However, despite the wave of […]
In 2007, Tim Ferriss’s The 4 Hour Workweek hit the shelves and marketers everywhere rushed to decrease their workload and boost their income. When you’re selling a product, it’s not particularly difficult to do so. After automating sales systems and creating low-maintenance businesses, they escaped office monotony and enjoyed their lifestyle, only to hear an […]
Take a look around any online marketplace and you’ll see the labor of designers, writers, and digital artists severely undervalued. In a short-sighted shoot for ultra-low prices, online entrepreneurs are aiming to spend less and less on services, and unfortunately many online providers are following suit with their pricing. One element of the issue is […]
I’m sure the first thing that comes to mind when you hear ‘coming soon page’ is something people used to put together back in 1999 on Geocities that had a big ‘under construction’ sign. Well these days, a coming soon page is much more than that. It actually serves a purpose and is completely different than those under construction pages.
A coming soon page serves one very important purpose: to let people know you’re working on something, but it’s not quite ready yet.
Marketing can be the one thing in your business that sets you apart from your competition, yet so many freelancers are either uneducated on ways to market themselves or are just a bit scared to think outside the box. Lucky for you, we’re doing all of the heavy thinking here today. ;) Guerrilla marketing is […]
Launching a new website can be an intense experience. Preparing yourself for the launch and making sure you’ve got all your ducks in a row will ensure that your launch is successful. Today, I want to discuss with you ten things you must do before a new site launch. Please note that not all items […]
Why wouldn’t you want to make some money on the side while you’re building your freelance business? Got your attention yet? Good. As a freelance web designer, I can speak from the heart when I say that there are times in my business building process that I just wish I could work on things I […]
You may already know that I read a lot and of course being a designer and a blogger there’s many design blogs that I follow and read on a regular basis, but there’s also a lot of books about design, usability, typography, CSS, freelancing and a boat load of other related topics out there. All […]