The ecommerce marketplace is a very competitive one and a rival site is never more than a click away. If you want to attract and retain customers, you need to make sure that your site is as usable as possible. You could be selling the best products in the world, at unbelievably low prices, but [...]
Archive for the ‘Usability’ category
Finding your way around a majority of the mobile websites that exist has become a nightmare with the lack of proper usability being implemented into their designs. This has caused the quality of designs (especially the mobile usability factor) to decrease on a larger scale when compared to the sites that not only practice good [...]
To effectively manage a project with very little mistakes, you must make it a priority to plan. Diving into the development process with not a single clue as to what elements go where or how certain aspects of a websites interface differ from one another is dooming yourself to hard-earned headaches.
For as long as humans have been able to hold a pen and a paper in hand, we have been prototyping and although different from now, “wireframing“. This dates back to thousands of years ago when architects and artists began converting their artwork into an actual physical presence.
Once you’ve built or designed a website, it’s absolutely vital that you perform some degree of usability testing to ensure that it’s functioning as it should. Analyzing conversion rates (the percentage of visitors to your site who perform a desired action) is also a must. Usability and conversion rates are inextricably linked. If customers are [...]
It’s no secret that in order to build a successful website or web community you have to design with the users in mind. Of course you can’t forget about optimizing for search engines, but let’s focus on the visitors since they’re the ones who are using your site and interacting with it. You probably visit [...]