The User Experience And Psychology Of Colour

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There is a lot of psychology in colour, and while I don’t claim to be an expert, every now and then I come across something that seems to be rather counterintuitive.

I suppose there are some cultural influences on colour as well, and people need to take these sorts of things into account when designing sites, but there also seem to be some ideas that cross over cultural lines.

The Ultimate 20 Usability Tips for Your Website

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Usability is ridiculously important to your website. It doesn’t matter how cool your website looks or how amazing your content is if visitors can’t quickly, easily, and enjoyably access and use it. Many of them will eventually just give up and look elsewhere.

So how do you make your website as usable as possible? Well, you’re in luck, because this article features 20 usability tips for your website. Technology will always change, thus changing the usability tips. So make sure you share your own tips and tricks with the rest of us.

Top 6 Mistakes to Avoid in Mobile Usability

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Mobile applications are important for providing users with an alternate means of accessing your web page, as well as keeping connected anywhere and at any time. The programs are an integral part of staying competitive within your market, so they should be created wisely.

A number of potential pitfalls await, and this article will acquaint you with the top mistakes to avoid that may impact your mobile usability.

Usability And You: The Design Process

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As someone who works at a web design company running a usability tool, I get many questions from interested parties on how we use usability in our design process. Many people seem to see usability as an impediment to a smooth design process, as something that breaks up the workflow rather than complementing it and smoothing it out.

They see implementing a usability testing process as a very time consuming, expensive, arduous task that adds little value to their business or for their clients. This is all very negative sounding, and something I hear repeated rather too frequently for my liking.

How and Why Design Impacts User Decisions

Design is an interesting element whether for tangible goods or not. In the tangible goods industry, packaging design can sometimes affect potential buyers to purchase a specific item, or to deter them from that specific item. For example, if you are shopping for a food product, and you notice two different brands with two different […]

5 Leading Airline Booking Forms Tested for Usability

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I was recently planning a trip and beyond noticing price differences between major airlines, I also noticed how different the visual layouts were and how some manage to be more effective at getting the potential customer into the booking process with less confusion and pushed down the stages of booking with less friction. Usability is […]

Tips For Making Your Website Multilingual Friendly

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Many people overlook making their websites multilingual friendly thinking that the majority of their traffic or visitors understand the English language. One thing to note is that nearly two billion people worldwide now have access to the internet, which is almost one third of the world’s population. Therefore, the expansion of your website worldwide depends […]