Getting traffic to a website is one thing, but managing to allocate it to specific pages and offers is a totally different story. While search engine optimization might be considered as more technically oriented, the art of making users watch and click on specific objects replies more on pure psychology. It implicates user experiencce studies […]
It’s a tale that’s common in design circles—you’ve designed a beautiful website with lots of features. You and your client are quite pleased with the finished product, until that dreadful day when the customer feedback starts pouring in. In your haste to build something aesthetically pleasing and packed with features, you neglected to take the […]
Editor’s note: This post was written by Sagar, who started Webwingz in 2000, with a vision to make the web a better place. Starting from a small garage and a Pentium 1, he now leads a small army of proficient designers and developers to produce premium digital identities. He started Billbooks.com in 2010 and has users […]
Many designers claim they are experts with building user experience. And often times this is correct, but there is a scientific approach you can have towards building digital interfaces. What works best for displaying navigation links, image content, video media, etc? I can think of at least one article related to this topic and building […]
Lately I’ve noticed a number of articles with gripes and groans about the Android user experience, the way interfaces are designed, the usability of Android apps, and a lack of satisfaction with the whole Android ecosystem.
As someone who works on day-to-day basis with usability testing and user experience design, my interest was piqued. Were these users just iPhone users who expressed dissatisfaction after a brief flirtation with Android, or was there something deeper going on?
I can’t honestly say I’ve had a lot of experience with Android – although I do own two iOS devices – so I couldn’t write off these concerns one way or another. But rather than basing it off a few, possibly biased opinions, it seemed the fairest way to compare the two was to set up a quick usability test.