User engagement – over the years, this one particular term has become increasingly important in the internet industry. It has emerged as a key indicator of marketing performance for all online businesses, and hundreds of metrics (i.e. bounce rate, retention rate, screen time etc.) have been devised to measure it.
Learning web design skills can lead to a fulfilling and exciting career, especially if you’re a problem-solver or are creative. But it can seem overwhelming to get started, especially if you don’t know what skills you’ll need. If you’re wondering if this is the right career, it’s easier than you think to get started creating […]
Newspapers are the oldest form of media. Since the 17th century, newspapers have become a way to disseminate information to people. A newspaper’s front page is very important because it acts as a first impression to people. This eventually convinces them to read more. Making an impression and convincing the reader to stay on your […]
If you’ve had something designed, you’ve probably encountered a mood board. So what is a mood board, exactly? Mood boards are an important tool for creatives. It is a visual tool that not only helps designers create an “outline” for their designs, but it also helps them communicate their ideas to their clients. Sometimes, communicating […]
In creating websites, design is of utmost importance. Web design helps you build your brand and it tells your customer what kind of business you have. Subconsciously, people are naturally drawn more to things that are visually pleasing. In fact, a Stanford study said that 75% of users base a company’s credibility on its visual […]
Heard the hype about landing page videos and realize you need one for your website? Landing page videos can increase conversion rates by 53%! But what kind of web-based video design should you feature on your homepage?
A killer design is one thing – but one that also uses the right typography is (in my opinion) on a whole other level compared to those that just ‘look pretty‘. Typography is needed with blog designs because, well, the blog is built to speak your mind, right? So, if your blog isn’t readable then […]
Running an ecommerce site is all about making sales. That means driving as much traffic and converting them into as many customers as you can. Aside from your product pages, you have to consider creating landing pages that showcase your collection or promote your current promos. Ecommerce landing pages are not much different from B2B […]
Thinking of starting a new blog? Maybe looking to create a new business online? How about wanting to try to sell goods on the internet? Wix is one of the most popular opensource website builders which are friendly for first-time web designers or non-code website builders. The Wix website offers thousands of free templates for […]
Should I use Wix? This is a common question many newbie web developers consider when building a webpage. Building a website takes a lot of consideration and effort on top of the thousands of dollars needed to hire developers and web designers. Fortunately, there are website builders available that are not only beginner-friendly but also affordable […]