Page loading speeds can really make or break the success of a website or a platform dependent on a browser. Too slow and people will get tired waiting to see what your all about, taking potential business elsewhere and letting you suffer the consequences. That’s why it’s crucial you pay close attention to your page load time and attempt to keep it as low as you can.
Low page speeds can be managed in a few different ways. What you’re about to read here are four easy steps which you can implement in the hope of speeding it up and helping your pages run effectively.
Clean Site Planning
The first and possibly most important way to go about improving your page speed is to build out and establish a workflow so that everyone working on your site can refer to standard processes. Your team should know about host services like 1and1, what your domain details are and where all the necessary web files are that they need access to and can edit in order to improve site performance.
Good planning ensures these things. When you think about how users navigate through your site, how you measure your site performance and how content relates to your design, you’re also thinking about page optimisation and speed too. Put in place a series of tests to check for performance related issues when and as often as you can. That way you’ll find the issues worth fixing and can stay on top of them before they become a problem.
One of the fastest and easiest ways to maintain your pages load at a fast speed is to mark them up in clean code that corresponds with the best practices for the web. This includes saving images effectively for the web, using correct CSS selectors and reducing the size of the HTML you write.
Web developers can check to see how clean their code is by running various diagnostics texts as well as paying close attention the files themselves. Once you catch places in the code where you can improve, all that’s left is going in there and editing appropriately.
Going hand-in-hand with clean code is the effective use of clean CSS. Add in to the code a load of unused styles and selectors that don’t go anywhere and you can really cause pages to grind when it comes to loading. Regularly look at your code and run checks to see how much of your CSS is applicable to your site’s loading time and clean up accordingly.
Images are one of the fundamental reasons a site’s load time can slow down dramatically. To combat this problem you’re going to want to pay close attention to planning, using sprites and optimising each image by size and format.
Speed up your page loading times by ensuring your images are saved for the web (export option within most photo editors) and go with JPGs when you can. Sprites can be used for repeating images, saving you time to make new images and things, whereas planning can help you determine which images you’re going to be using where and who is going to be uploading them. Ensuring you establish a protocol across all your image loading ensures that everyone optimises images as best as they can and that your site runs all the more smoothly.