It has never been harder to drive organic traffic to your website. Organic reach has been declining in virtually every single digital marketing channel in recent years. Count SEO among those channels stricken. It has never been more difficult to drive organic traffic to your website.
Most graphic and website designers have a general knowledge about what search engine optimization (SEO) is and why it’s important. However, many still think that SEO is not relevant to the design process or can be implemented after the website is designed. Unfortunately, both of these beliefs are false.
Doing business online and ignoring SEO is parallel to opening a shop in far-flung areas where nobody bothers to visit. Your on-page and off-page SEO efforts bring your website to the limelight by elevating its ranking in search engines. There is no doubt that Magento is a leading eCommerce platform, but it still lacks the […]
A quick Google search of the term “SEO tools” will give you a list of countless apps and software all claiming to help you get higher rankings. For SEO specialists and digital marketers, this can be both good and bad news. Good, because it’s a sign that the industry is constantly evolving. Bad, because finding […]
There are great prospects to create a niche for website by implementing best techniques. Website design and development should be relevant to the industry and it should be done as per the needs of the customers. The prospective customers should be able to access various features in a very efficient manner. The usability and appearance […]
Search engine optimization (SEO) has grown to be popular enough that most business people can recognize it as one of the best digital marketing strategies available. The idea is pretty simple; with a series of onsite structural changes and offsite brand mentions, you’ll gradually improve the ranking signals Google and other search engines use to […]
As a freelance web designer/dev, one of the most common projects is a website redesign. Clients want their existing site (or specific pages) transformed into something superior. But this often comes with a price where SEO is concerned.
With continuous search algorithm updates over the last few years, achieving first page rankings on Google has become a lot more difficult than what it used to be in the previous decade. You cannot just rely on content anymore for desired results. Factors such as site loading time, design and landing pages play a crucial […]